Our Vision

Empowering dreams, and celebrating diversity- We envision a world where every little brown girl girl sees herself as a princess, and not just another generic character, with our pajamas reflecting the beauty of her brown skin and curly hair. Through our creations, we aim to inspire confidence, self-love, and a sense of belonging.

Our Mission

At Princess Netta, we are on a mission to redefine what a princess looks like for young girls of color.

We design and craft enchanting pajamas featuring princesses that authentically represent the rich diversity of African American beauty.

Our commitment is to provide not just sleepwear but a source of empowerment, fostering positive self-image and instilling the belief that every girl is a princess and deserves to see someone who looks just like her. Through creativity, inclusivity, and quality, we strive to make bedtime a magical experience that resonates with the dreams and aspirations of every little princess we serve.